ELEKTREE INDIA Data Protection Policy

1. Introduction

ELEKTREE INDIA values the privacy, security, and trust of its customers, website visitors, dealers, suppliers, employees, job applicants, business partners, and other individuals whose personal data we may process. This Data Protection Policy explains how ELEKTREE INDIA collects, uses, stores, shares, protects, and disposes of personal data in connection with our corporate website, electric scooters and cars, vehicle sales and service operations, charging and connected mobility services, customer support, marketing activities, employment processes, and business operations.

This policy is intended to align with applicable data protection and information technology laws, including the Digital Personal Data Protection Act, 2023, and the Information Technology Act, 2000 read with the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, as applicable to ELEKTREE INDIA’s operations. Where local laws provide additional rights or protections, ELEKTREE INDIA will comply with those requirements.

2. Scope of This Policy

This policy applies to personal data processed by ELEKTREE INDIA through its website, enquiry forms, test-drive bookings, dealership interactions, vehicle booking and purchase processes, service centers, customer support channels, mobile applications, connected vehicle platforms, charging services, warranty and roadside assistance programs, supplier and dealer onboarding, recruitment activities, and other business interactions.

3. Personal Data We May Collect

Depending on your relationship with ELEKTREE INDIA, we may collect the following categories of personal data:

• Identification and contact details: Name, phone number, email address, postal address, government-issued identification where required for lawful purposes, company name, and designation.
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• Transaction and vehicle information: Booking details, purchase records, invoices, financing or leasing references, vehicle identification number, registration details, warranty records, service history, repair requests, spare parts orders, and roadside assistance records.
• Website and digital interaction data: IP address, browser type, device identifiers, pages visited, referral source, cookies, analytics data, form submissions, and communication preferences.
• Connected vehicle and mobility data: Vehicle diagnostics, battery status, charging history, odometer readings, performance indicators, location-related data where enabled and legally permitted, telematics data, firmware update records, and safety alerts.
• Customer support data: Call recordings where notified, chat transcripts, complaint details, feedback, survey responses, and grievance records.
• Payment-related data: Billing information and transaction references, while full payment card or banking information may be processed directly by authorised payment service providers.
• Employment and recruitment data: Resumes, qualifications, work history, interview notes, references, background verification information where permitted, and employment eligibility details.
• Supplier, dealer, and partner data: Business contact details, contractual records, compliance documents, tax registration information, and authorised representative details.
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4. How We Collect Personal Data

We collect personal data directly from you when you visit our website, submit an enquiry, request a test drive, book a vehicle, purchase a product, visit a dealership or service center, contact customer support, participate in events, subscribe to updates, apply for a job, or enter into a business relationship with us.

We may also collect data automatically through cookies, website analytics, mobile applications, connected vehicle systems, diagnostic tools, charging infrastructure, and security systems.

In limited circumstances, we may receive personal data from authorised dealers, service partners, payment processors, financing partners, insurers, logistics providers, business partners, publicly available sources, and government or regulatory authorities where legally permitted.

5. Purposes for Processing Personal Data

ELEKTREE INDIA processes personal data for lawful, clear, and legitimate purposes, including:

• Respond to enquiries.
• Manage test drives, bookings, purchases, deliveries, registrations, warranties, recalls, service requests, repairs, and roadside assistance.
• Operate and improve our website, mobile applications, connected vehicle services, charging services, and customer support channels.
• Provide vehicle diagnostics, battery health monitoring, firmware updates, safety notifications, and maintenance alerts.
• Process payments, invoices, refunds, financing coordination, and tax documentation.
• Verify identity, prevent fraud, protect assets, and maintain physical and cyber security.
• Manage dealer, supplier, distributor, and business partner relationships.
• Conduct customer satisfaction surveys, market research, product development, quality improvement, and analytics.
• Send service communications, product updates, offers, newsletters, and marketing communications where permitted by law or based on your preferences.
• Comply with contractual, legal, regulatory, tax, accounting, consumer protection, automotive safety, environmental, and law-enforcement obligations.
• Address grievances, disputes, audits, investigations, and compliance requirements.
• Administer recruitment, employment, training, payroll, benefits, and workforce management processes.

6. Legal Basis and Consent

We process personal data only where we have a lawful basis to do so. This may include your consent, performance of a contract, compliance with legal obligations, fulfilment of legitimate business purposes permitted by law, protection of safety and security, or other grounds recognised under applicable law.

Where consent is required, we will provide a notice describing the personal data being collected and the purpose of processing, and we will seek consent in a clear and informed manner. You may withdraw consent where applicable, subject to legal, contractual, safety, warranty, regulatory, or operational limitations.

7. Connected Vehicle, Telematics, and Location Data

Some ELEKTREE INDIA vehicles, applications, and services may use connected technologies to support diagnostics, battery performance, charging status, safety alerts, navigation support, remote service assistance, firmware updates, theft protection, and product improvement.

Where location, telematics, or vehicle usage data is collected, ELEKTREE INDIA will process such data only for disclosed purposes and in accordance with applicable law.

You may be provided with settings or choices to enable, disable, or manage certain connected features; however, disabling certain features may affect safety, warranty, service, recall, diagnostics, or customer support functionality.

8. Cookies and Similar Technologies

Our website may use cookies, pixels, tags, and similar technologies to operate the website, remember preferences, improve user experience, measure performance, conduct analytics, and support marketing activities.

You may be able to manage cookie preferences through our cookie banner, browser settings, or device settings. Essential cookies may be necessary for website functionality, while non-essential cookies will be used in accordance with applicable consent requirements.

9. Sharing and Disclosure of Personal Data

ELEKTREE INDIA may share personal data with authorised dealers, service centers, distributors, charging network partners, logistics providers, payment processors, financing partners, insurers, technology vendors, cloud hosting providers, customer support providers, analytics providers, marketing service providers, professional advisers, auditors, group companies, and other business partners where necessary for the purposes described in this policy.

We may also disclose personal data to government authorities, courts, regulators, law-enforcement agencies, or other third parties where required by law, to protect legal rights, to respond to lawful requests, to prevent fraud or security incidents, or in connection with a merger, acquisition, restructuring, financing, or sale of business assets.

Where we share personal data with service providers or partners, we take reasonable steps to ensure that they process such data only for authorised purposes and maintain appropriate confidentiality, security, and data protection safeguards.

10. International Transfers

ELEKTREE INDIA may store or process personal data in India or in other countries where our service providers, cloud platforms, group entities, or business partners operate.

When personal data is transferred across borders, ELEKTREE INDIA will take appropriate steps to ensure that such transfers comply with applicable law and that adequate contractual, organisational, and technical safeguards are in place.

11. Data Security

ELEKTREE INDIA implements reasonable technical, organisational, administrative, and physical safeguards designed to protect personal data against unauthorised access, disclosure, alteration, loss, misuse, destruction, and accidental damage.

These safeguards may include access controls, authentication, encryption where appropriate, secure development practices, network security, vulnerability management, monitoring, backup and recovery processes, employee training, vendor due diligence, confidentiality obligations, incident response procedures, and periodic review of security controls.

No method of transmission or storage is completely secure, and ELEKTREE INDIA cannot guarantee absolute security; however, we continuously seek to improve our security posture.

12. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including to provide products and services, maintain vehicle records, support warranty and safety obligations, comply with legal and regulatory requirements, resolve disputes, enforce agreements, maintain accounting and tax records, prevent fraud, and support business continuity.

Retention periods may vary depending on the type of data, the nature of the relationship, legal requirements, warranty periods, lifecycle of the vehicle, and operational needs.

When personal data is no longer required, we will delete, anonymise, archive, or securely dispose of it in accordance with applicable policies and laws.

13. Your Rights and Choices

Subject to applicable law, you may have rights to access information about your personal data, request correction of inaccurate or incomplete data, request erasure of personal data where permitted, withdraw consent where processing is based on consent, opt out of certain marketing communications, raise grievances regarding data processing, and nominate another individual to exercise rights in the event of death or incapacity where recognised by law.

To exercise these rights, please contact us using the details provided in this policy. We may need to verify your identity before responding to a request. Some requests may be limited by legal, contractual, safety, warranty, regulatory, fraud-prevention, or operational obligations.

14. Marketing Communications

ELEKTREE INDIA may send you marketing communications about vehicles, services, offers, events, charging solutions, accessories, service packages, and sustainability initiatives where permitted by law or based on your consent or preferences.

You may opt out of promotional communications by using the unsubscribe option in our messages or by contacting us.

Even if you opt out of marketing, we may continue to send non-promotional communications such as service alerts, safety notices, warranty updates, transaction confirmations, recall notices, and legally required communications.

15. Children’s Personal Data

ELEKTREE INDIA’s website, products, and services are not directed at children. We do not knowingly collect personal data from children without verifiable parental or guardian consent where required by applicable law.

If we become aware that a child’s personal data has been collected without appropriate consent, we will take reasonable steps to delete or otherwise handle such data in accordance with law.

16. Data Breach and Incident Response

If ELEKTREE INDIA becomes aware of a personal data breach or security incident, we will assess the nature and impact of the incident, take reasonable steps to contain and remediate it, and make notifications to affected individuals, regulators, or authorities where required by applicable law.

We maintain internal processes for reporting, investigation, escalation, documentation, and corrective action.

17. Third-Party Websites and Services

Our website, applications, or communications may contain links to third-party websites, payment gateways, financing portals, dealership pages, charging network platforms, social media pages, or other services that are not operated by ELEKTREE INDIA.

We are not responsible for the privacy practices, security, or content of third-party platforms. We encourage you to review their privacy policies before providing personal data.

18. Grievance Redressal and Contact Details

If you have any questions, requests, concerns, or grievances regarding this Data Protection Policy or ELEKTREE INDIA’s processing of your personal data, you may contact our Grievance Officer or Data Protection Contact at:

We will endeavour to respond to legitimate requests and grievances within the timelines prescribed under applicable law. If you are not satisfied with our response, you may have the right to pursue remedies before the appropriate authority or forum under applicable law.

19. Changes to This Policy

ELEKTREE INDIA may update this Data Protection Policy from time to time to reflect changes in our business, products, services, technologies, legal requirements, or data protection practices.

The updated version will be published on our website with the revised “Last Updated” date. We encourage you to review this policy periodically.