Branding & Quality Control

The Elektree Standard: Uniformity, Integrity, and Excellence.

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The Showroom Standard

A customer in Kerala should feel the same Elektree vibe as a customer in Punjab. Our layout is mandatory to ensure an optimized customer journey from entry to delivery.

Uniform Look-and-Feel

Standardized color palettes, lighting, and furniture.

Mandatory Experience Zones

Dedicated areas for demos, accessories, and comfortable waiting.

Standard Floor Plan Layout

🏍️ Experience Zone
🛋️ Lounge
🔑 Delivery Bay
🔧 Service Area (3S)
Entrance / Reception

Brand Guardianship

Protecting the brand is protecting your investment.

The Approved Path

Use only Head Office Approved creatives and imagery.
Maintain the "Future-Positive" tone in all messaging.
Align local events with National Brand Guidelines.

Strictly Prohibited

No Unauthorized Discounts or price undercutting.
No modification of product specs or misrepresentation of range/speed.
No use of low-resolution or non-brand colors in ads.

Customer Experience (CX) Benchmarks

We measure what matters: Speed, Reliability, and Satisfaction.

Service Turnaround Targets (SLA)

*Strict timelines ensure vehicles are back on the road quickly.

Target Net Promoter Score (NPS)

70+

World Class Zone